Toby Godden
Wales, UK me@tobygodden.com
Web Development — Wales, UK

I build the first serious website for independent businesses.

The point where something stops being an idea, or a loose collection of pages, and needs to stand up properly online.

For people who are about to launch, or who’ve outgrown something pieced together, and don’t want their first real impression to undersell what they’re doing.

I design and build custom sites that make a business feel clear, credible, and properly alive from day one.

From £3,000 Typical delivery: 4–6 weeks

That covers a full, end-to-end build — structure, design, build, and launch. Not a template, not a patch job, and not something that needs rebuilding six months later.

Start a Project

What I do

Most projects reach a point where they need more than a presence.

They need something that holds together properly — where what you do is clear, the structure makes sense, and the whole thing feels credible the moment someone lands on it.

That’s what I build.

I handle the full process from shaping the structure through to launch, so you don’t end up with something half-formed or fragile.

What that looks like

Clear positioning

Your site should stop people drifting. It should say what you do and who it’s for without making them work for it.

Clean structure

Navigation, pages, hierarchy, calls to action — all arranged so people can move through the site without friction or confusion.

Proper delivery

Fast, responsive, deployed, and stable. No template cruft, no plugin swamp, no handover into chaos.

Selected Projects

See more work →
FFILM.org Visit site ↗ Film Production Organisation

A bilingual public-facing site for a film organisation speaking to multiple audiences at once: filmmakers, funders, and the wider public.

Built: full front-end design and development, bilingual site structure, clear navigation, live deployment.

Outcome: a credible, stable public presence that makes participation pathways easy to follow.

Build notes
  • Content architecture across makers / funders / public.
  • Bilingual navigation treated as first-class structure.
  • Launch handling: domain + deployment + device sanity pass.
NotTheFinalVinyl.net Visit site ↗ Independent Record Label

A growing label catalogue needed shape, hierarchy, and a stronger sense of identity.

Built: multi-artist structure, release organisation, external platform integration, responsive front-end.

Outcome: a clearer label presence that presents the catalogue coherently and strengthens legitimacy.

Build notes
  • Catalogue architecture designed for growth (artists / releases / pages).
  • Hierarchy built for people arriving from external platforms.
  • Simple update workflow without heavy CMS overhead.
Procrastinatrix.net Visit site ↗ Independent Musician

A large body of work needed to feel navigable rather than endless.

Built: site architecture, front-end build, structured catalogue layout, embedded media integration.

Outcome: a strong central hub for a substantial body of work, designed for discovery rather than overload.

Build notes
  • Navigation designed to avoid “infinite list of releases” fatigue.
  • Media embeds treated as content blocks with consistent layout rules.
  • Interaction kept purposeful: discovery and clarity.
Grak.pub Visit site ↗ Independent Hospitality Business

A venue site that needed to do more than sit there: communicate the vibe, show what’s on, support bookings, and generate revenue.

Built: custom front-end, merch system, Stripe integration, Printful integration, and a lightweight CMS for updates.

Outcome: a site that generates revenue through merch, with no stock and no ongoing technical overhead for the client. Clear venue information, live updates, and full control without touching code.

Build notes
  • Operational info prioritised for quick scanning.
  • Event/news structure designed to reduce maintenance.
  • Commerce flow kept simple and reliable end-to-end.

Who this is for

This is a good fit if you:

  • run an independent business or organisation
  • have outgrown a DIY site
  • want something clearer and more credible
  • need someone who can actually take it from idea to live launch

Start a project

Rough ideas are completely fine — this doesn’t need to be figured out yet.

Or email me directly: me@tobygodden.com